CNN posted an article about how colleges and universities use Facebook to recruit students. They site Johns Hopkins who has an entire site called Hopkins Interactive which is described thus: "Hopkins Interactive is a social media website designed to enable prospective and admitted students to Johns Hopkins to connect with the University by offering them candid, uncensored information about student life on campus and throughout Baltimore." Check it out, links to blogs, Twitter feeds, etc. Under the Videos menu, there are several series aimed at prospective students, describing Baltimore, dorm life, and students relating why they chose Hopkins. The article also cites some bad examples of college use of social media, for example sounding more like PR than genuine student perspectives.
There's also a website that lists the "Top 100 Social Media Colleges" (UD isn't on the list). UD has a "Virtual Campus Experience" linked from its homepage but it doesn't have life in the dorms or Newark type videos that I can see. Do you ever read UD's Facebook and Twitter feeds? Did they have any influence on you choosing UD as your school (if they were available when you were looking)?
Rich
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