Thursday, October 2

This is a generic brand video

Advertisers use a variety of sophisticated video and audio techniques to make a product or company look appealing.  Marketplace, a radio show about business and economics, recently played the soundtrack from This is a generic brand video (a lovely piece of satire) and posted the video on its website.  

Anyone who enjoys satire should check out this video.  The video has good production values and is comprised of stock footage clips layered with music and spoken narration.  The Center's VideoTraxx footage could be put to equally good use by creative people... who will dare to be first?

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